Print modeling is not usually as restrictive (with the exception of fashion), because as long as you can seal a concept through your personality and your image, your height does not play as key a part. You must however, be pleasing to the eye, have a friendly smile, unique characteristics, a good attitude, lots of patience, and be able to follow instructions well. As a commercial or character model, you must have some acting ability. Reading and speaking well are essential. Our clients include Stila, J. Ranson, Mark Nason, Marc Jacobs, and Pacific Sun Wear along with retail companies Target, Macy’s and Ross.
In order to qualify as a Runway model, you should preferably be between 5’9” and 5’11”, and wear a sample size 4 or 6 (unless you specialize in petite or plus size). You must also move well, know how to follow instructions, and be a lover of fashion. There are a few exceptions to this rule, but only if you are exceptional! Our clients include Sheiki Jeans, Fred Segal, Cusp, Vera Wang, along with retail companies H&M, Nordstrom, and Harris.
For fashion modeling, the man should be between 6’ and 6’2” and well built. The sample size for male model is 40R and there is generally no variation here. The male’s sample shoe size is usually 10. In commercial advertising, there are no specific criteria for height and size, unless it is clothing ads. The market is different, in that a male model’s career usually takes off in his early 20’s, as opposed to the female’s career in her teens; and it can last, in many cases, into his fifties.
Child models are always in demand. Every day, big brands and advertising companies turn to child modeling agencies to find child models of all looks and ages to feature in TV commercials, billboards, catalogs, and other promotional materials.